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Welcome to Creditopia Where lenders go to grow

Come on in, to a place you’ve only ever imagined before. Where lending processes are streamlined. Where scaling your credit offering is seamless. And where customers finally find an experience that matches their expectations. Welcome to Creditopia – it’s powered by the NewDay Credit Platform.

A world of consumer credit that’s beyond limitations

Reimagining systems and operations

Reimagining systems and operations

From multiple fragmented legacy systems to a unified platform that automates lending processes, eliminating complexity, and improving efficiency.

Sparking joy in the customer experience

Sparking joy
in the customer experience

Elevate loyalty levels and keep customers coming back with omnichannel servicing, flexible payment channels and the personal touch across every point of contact.

Sky-rocketing growth with faster scaling

Sky-rocketing growth with faster scaling

Launch your credit products faster and scale them into the stars with a modular, cloud-based platform that allows you to grow.

Freeing data to release insights

Freeing data
to release
insights

Powered by advanced analytics and machine learning, the insights you get in the NewDay Credit Platform are real-time, data-driven and infinitely actionable.

The transformative power of the NewDay Credit Platform

75% reduction in ops headcount (2018-2024)

27% cost-income ratio enabled by our platform technology (2025)

57% reduction in credit application referrals (2018-2024)

The foundations of Creditopia: NewDay Credit Platform Capabilities

Digital Customer Acquisition

Designed to perform with speed at scale – to say yes more, using enhanced data and machine learning

Digital Customer Acquisition

  • Pre-integrated aggregators, major credit bureau and risk suppliers
  • Machine-learning enabled
  • 57% referral rate reduction
  • 2.6X faster product quotation speed
  • 15X increase in daily quotation processing

Digital Customer Self-Servicing

Give your customers the ability to independently manage their credit, reducing your operational demands

Digital Customer Self-Servicing

  • 80+ digital servicing features in 1 mobile servicing application
  • 89.3 Customer Satisfaction Index
  • 22% lower servicing cost
  • 10m+ downloads
  • 99.4% digital interactions

Unified Agent Platform

Give your agents the power to manage customers through their credit lifecycle with a single interface for all servicing and customer management needs

Unified Agent Platform

  • Less than 2 weeks’ training required
  • More than 95% quality ratings
  • -75% servicing FTE headcount
  • -22% cost to serve
  • 7 modules through * 1 interface

Core Credit Backend

Power your business with a credit platform that’s always on, always improving and always there for your customers

Core Credit
Backend

  • 99.999% availability
  • 24/7 processing
  • Real-time updates
  • 6 availability zones
  • 7 core credit pillars

Data
Platform

Drive immediate value from data with a complete data platform that’s designed for consumer credit

Data Platform

  • 900k+ accounts opened annually
  • 60% increase in repeat spend
  • 8.1X average transaction frequency across merchant partners
  • 12% profitability uplift using AI
  • 14% reduction in delinquent and dormant accounts
Vision

NewDay’s vision for a new credit lending future

The NewDay Credit Platform is here. Our vision has been set. And we want you to be part of the Creditopia revolution.

Be part of the future of lending

If you’re looking for a credit platform with
a difference, Creditopia is ready and waiting.

 

Contact NewDay today to open a world
of lending possibilities.

Got a question? See if we've already covered it...

Who is NewDay?

NewDay is one of the UK’s largest credit and technology providers. It brings together 20 years of credit expertise with cutting-edge technology to deliver innovative solutions for consumer finance.

What is the NewDay Credit Platform?

The NewDay Credit Platform is a modern, cloud-based, end-to-end customer credit solution. It’s a highly flexible platform with modular components that enables partners to optimise their lending processes and operations, and accelerate their digital transformation.

Why do I need the NewDay Credit Platform?

It’s the credit platform of the future. The NewDay Credit Platform is specially designed for banks, retailers and brands that need a secure, scalable, easily integrated platform based on cutting-edge technology that drives actionable insight.

What benefits could I expect with the NewDay Credit Platform?

The NewDay Credit Platform provides modern, cloud-based credit technology that improves the end-to-end digital customer journey, helps you launch new credit propositions quickly and efficiently, and enables you to lower credit cost and complexity.

Do I have to buy the end-to-end solution?

Not at all. The NewDay Credit Platform is modular, so while you can opt for the full end-to-end credit stack, you’re also free to pick one or more modules – like digital customer services or core credit processing, for example – according to what capabilities your organisation requires today. You can also build on this as your requirements change.